While Bumrush the Charts did not manage to push unsigned artist Black Lab to #1, it certainly pushed a bunch of sales. Number 11 in the US, number 10 in Canada, and number 2 in The Netherlands. Details are here.

Interesting experiment… it certainly gained some mainstream attention, but I think it’s an open question whether it will be viewed as a gimmick or an actual representation of the potential of podcasting marketing power. To be continued…